Can a Sherwani Be Made Without Visiting the Showroom?
Yes. A bespoke sherwani can be made entirely through a virtual sherwani consultation — the same eighteen measurements, taken by you on camera with a stylist talking you through each one, checked before anything is cut, and shipped when it is finished.
What actually happens in a virtual sherwani consultation
The consultation is a video call, scheduled on Teams, and it is free. Your stylist talks through your events, your dates and what the bride is wearing, and you narrow to a shortlist.
What you see depends on what you are choosing. If the piece is already on the rail at Solihull or Mississauga, you get photographs of that actual garment — not a catalogue image, the thing itself, in the showroom’s light. If it is a fully custom piece that does not exist yet, you get the embroidery sketch and photographs of the swatch it will be worked in. Most of that moves through WhatsApp after the call, which is also the easiest way for you to send your own references back.
We do not post physical swatches as a matter of course. If you want to hold the cloth before you commit, say so — we will look at whether it is possible for your piece and your timeline, and the courier would be at your cost. Most grooms find they do not need it once they have seen the real garment photographed properly.
Measurements come next. There is a measurement form and a video guide, and the stylist walks you through each of the eighteen live on the call and checks them as you go. Have someone with you and a soft tape; that is the whole equipment list. Nothing is cut until the numbers have been verified.
What you give up, honestly
You lose the fittings. In the showroom a bespoke sherwani gets three, and that is where the last five per cent of the fit happens. Remotely we build in more tolerance and get it very close, but “very close” is not the same as pinned on your body twice.
On timing, less changes than you would think. A showroom order runs eight to twelve weeks, plus fittings. A virtual order runs the same eight to twelve — you are not coming in for fittings, so shipping occupies that space instead. If an alteration is needed afterwards, the piece comes back to Solihull or Mississauga and we handle it. Grooms who come to us six weeks out are better served by the ready-to-wear rail, and we will say so.
On alterations: send the piece back to the showroom and we handle it, or we arrange a local alterations tailor and work with them.
The part that does not change
We never match the bride. We complement her. That judgement is the actual product, and it does not need you in the room — it needs the stylist to know what she is wearing, which event is which, and what you have booked. A groom who sends three photographs of her outfit gets a better recommendation than one who walks in with nothing.
Brides now wear extraordinarily heavy outfits, and **a groom in something plain next to a heavily-dressed bride doesn’t read as understated. He reads as her driver.** Getting that call right is a conversation, not a fitting.
Frequently asked
Can you ship internationally?
Yes, worldwide.
How accurate are remote measurements?
Accurate enough to cut from, because they are verified on the call rather than submitted on a form and trusted. The risk is not the tape, it is nobody checking — which is why the call exists.
Do I need to pay before seeing anything?
The consultation is free and carries no obligation. You will have seen photographs of the cloth and the work before anything is ordered.
What if it does not fit when it arrives?
Send it back to Solihull or Mississauga and we alter it. If getting it to us is impractical, we will help you arrange a local tailor and work with them.
Is it cheaper than coming in?
No. It is the same piece and the same price — from £590 in the UK and CA$990 in Canada. What you are buying with a video call is reach, not a discount.
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Book a free video consultation from anywhere. Bring your dates, your venue and, if you have them, pictures of what she is wearing.*
